Customer Experience

Inclusivity and accessibility for a better connected engagement– Virtrio way

In an increasingly interconnected world, the shift towards virtual events has undeniably opened up new possibilities for bringing people together, transcending geographical boundaries and time zones. However, as we embrace this digital frontier, it's imperative that we remain cognizant of the need for inclusivity and accessibility. Ensuring that virtual events are accessible to all, regardless of disabilities or diverse global backgrounds, is not just a legal requirement but also a fundamental ethical consideration.

Understanding the Barriers

The first step in improving accessibility and inclusivity in virtual events is to understand the barriers that attendees may face. Some of the common barriers include language barriers, hearing or visual impairments, sensory sensitivities, and cognitive disabilities such as dyslexia, among others. Technical limitations such as slow internet connections may also be a barrier. By understanding these barriers, the Virtrio team has designed our platform to be accessible to all attendees, regardless of their limitations.

Designing for Accessibility

Virtrio has designed the virtual event platform to meet accessibility guidelines, such as the Web Content Accessibility Guidelines(WCAG 2.1). The platform has features such as closed captioning and audio descriptions to ensure that attendees with hearing or vision impairments can follow along without any difficulties. Similarly, the platform offers attendees the ability to adjust font size, contrast, and colour saturation, among other features, which can help people with particular sensory sensitivities.

 Multipurpose Events

Virtual events can bring together people from different backgrounds and cultures. However, cultural barriers can sometimes make it difficult for attendees to interact meaningfully. Virtrio's solution is to create multipurpose events that can be used for various purposes such as product launches, conferences, training sessions, and more. These multipurpose events can offer attendees different engagement options, such as quizzes, polls, and networking opportunities, which can help bridge cultural gaps and foster inclusivity.

Embracing Technology

Technology can sometimes be a barrier even as it has the potential to break down barriers and create new opportunities. Virtrio's platform is built to enhance user experience and engagement. For instance, the platform can provide real-time language translation, which can translate spoken and written content into different languages. This can help attendees who may not be proficient in the primary language of the event. Additionally, advanced analytics can help event organisers understand their audience better, such as their preferences and engagement patterns, to tailor future events to their needs.

 Customisation Options

At Virtrio, we understand that every event is unique, and every attendee has different needs. That's why we offer customisation options to meet specific requirements. For example, if an attendee has a specific disability, the platform can be customised to their needs to ensure they have a seamless experience. We also work with event organisers to customise event pages, branding, and other visuals to ensure events are accessible and welcoming to all attendees.

To sum up, virtual events can be more inclusive and accessible when designed with everyone's needs in mind. By understanding the barriers and designing solutions to overcome them, we can break down barriers and foster inclusivity. Virtrio is committed to creating a virtual event platform that is accessible and inclusive to all attendees. Through our technology, we can enhance engagement and foster inclusivity across cultural, cognitive, disability, and technical barriers. Contact us today to learn more about how we can help you achieve your virtual event goals while ensuring accessibility and inclusivity.

Written by

Chitra Malolan

Chitra Malolan Chief Content Writer https://www.linkedin.com/in/chitra-malolan-6033b116b/

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